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Sanotsh Iyer, MD and CEO, Mercedes-Benz India with AMG C 63 S E PerformanceMercedes-Benz has launched the Mercedes-AMG C 63 S E Performancea high-performance sedan, in India at INR 1.95 crore (all-India ex-showroom). This cutting-edge car integrates a hybrid powertrain, advanced technologies like active rear-axle steering, and luxurious interiors. The launch coincided with the inauguration of the Mercedes-Benz Silver Arrows Showroom in Noida, reinforcing the brand’s dedication to enhancing customer experience.
The Mercedes-AMG C 63 S E Performance is tailored for “pure racing enthusiasts with a passion for driving.” Powered by a 2.0-liter AMG turbo engine and an Electric Drive Unit (EDU) on the rear axle, the car delivers an impressive combined output of 500 kW (680 hp) and 1,020 Nm of torque. It sprints from 0 to 100 kmph in just 3.4 seconds. Bookings are now open, with deliveries slated for Q2 2025.
“This characterises the Mercedes-AMG C 63 S E Performance as the perfect sports car for the future of ‘driving performance,’” noted the company.
Hybrid system driving the new luxury
The hybrid system not only delivers performance but also provides efficiency, including an electric range of 13 kilometers. Its balanced weight distribution enhances driving dynamics, while technologies like AMG Performance 4MATIC+ all-wheel drive with ‘Drift Mode’ and active rear-axle steering—standard for the first time in a C 63—underscore its performance capabilities.
DesignThe Mercedes-AMG C 63 S E Performance combines bold aesthetics with functionality. The sporty exterior features a distinctive front fascia, while the interiors are adorned with luxurious sport seats in black nappa leather. High-tech features include the MBUX infotainment system with a head-up display.
Silver arrows dealershipSilver arrows showroom
The launch of the Silver Arrows Showroom in Noida further exemplifies Mercedes-Benz’s focus on customer experience. Designed to offer a premium and personalised approach, the facility includes consultation zones, a ‘Sample Studio’ for material selection, and an ‘Exclusive Lounge’ for high-end vehicle showcases.
A dedicated ‘Vehicle Handover Area’ ensures every car delivery is a memorable event. This state-of-the-art showroom aligns with the brand’s strategy to strengthen its presence in Delhi NCR, a key luxury car market in India.
C 63 S E PerformanceKey features of the Mercedes-AMG C 63 S E Performance Hybrid powertrain mastery
The car’s hybrid system, featuring a 2.0-liter four-cylinder turbo engine and a rear-mounted electric motor, delivers an output of 680 hp and 1,020 Nm of torque, enabling a 0-100 kmph sprint in 3.4 seconds.
World’s most powerful four-cylinder engine
The 350 kW (476 hp) four-cylinder engine is handcrafted and stands as the world’s most powerful series-production four-cylinder engine.
Dynamic rear electric motor
The rear-mounted motor enhances acceleration and provides a limited electric-only range.
AMG high-performance battery
The 6.1 kWh high-performance battery, weighing just 89 kilograms, delivers rapid power and efficient recuperation.
Versatile driving modes
Eight AMG Dynamic Select modes allow drivers to tailor the car’s performance to their preferences.
AMG ride control suspension
An adaptive damping system offers three adjustable settings—Comfort, Sport, and Sport+—for a balanced ride.
Enhanced agility with rear-axle steering
The rear-axle steering system significantly improves maneuverability during sporty drives.
High-performance composite brakes
The braking system ensures reliable stopping power, with an optional upgrade to AMG ceramic composite brakes.
Luxurious interiors
Nappa leather sports seats, customisable ambient lighting, and a Burmester surround sound system create an opulent in-cabin experience.
