Mercedes-Benz GLE”>Mercedes-Benz India on Tuesday announced the launch of its much-anticipated festive campaign, ‘Dream Days’, aimed at boosting customer sentiment with innovative financial offerings and curated luxury experiences. The campaign will run from September 2 to October 31, 2025.
As part of the initiative, the company is offering a slew of benefits including EMIs starting at 1 per cent of the ex-showroom price, trade-in advantages, seasonal payment plans, and zero down payment under its ‘Key to Key’ upgrade programme. The limited-period campaign also extends exclusive deals on select AMG models to cater to India’s growing base of performance car enthusiasts, the official statement said.
“This campaign reflects our commitment to making those aspirations a reality through flexible and curated financial solutions,” said Santosh Iyer, Managing Director & CEO, Mercedes-Benz India.
In addition to financial offers, Mercedes-Benz will host the first-of-its-kind ‘Dream Days Festival’ in six cities — Chandigarh, Ahmedabad, Pune, Bengaluru, Chennai, and Kochi — in October. The event will showcase the brand’s full portfolio, from sedans and SUVs to electric vehicles and AMGs, while giving customers a hands-on driving experience across specially designed tracks.
Mercedes-Benz has also rolled out nationwide service clinics as part of the campaign, enabling customers to access diagnostics and support from trained engineers.
